AutoTrader.com, Cars.com vs. Google
Here is a chart from Compete.com diplaying traffic from AutoTrader.com, Cars.com, and Google. Is there really any question why SEM, SEO is so important and why money should be moved here or at least budgeted for that?
Yes, people go to Google for everything but even considering that fact Autotrader.com has only 4.9% of the traffic Google has this is a huge opportunity to get TARGETED traffic to your DIRECT website vs. Classified Auto Verticals that show all your competitors as well as “Verizon Wireless” or other display ads to distract your potential customers.
PLEASE click on the graph of AutoTrader.com, Cars.com vs. Google.com traffic.
If you need help with Search Engine Marketing, Search Engine Optimization, Social Media, Blogging, or any new media that can help your car dealership be more cost effective and “chum” up some customers please contact us today at sales@dealerchum.com
dealerchumCEO on July 2nd 2008 in Car Dealer 2.0, How DealerChum.com helps car dealers, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, dealerchum.com, dealerchum.com services & solutions
